PKCBoston is fully versed in a wide variety of research methodologies. We guide clients through the process of strategic thinking, action plans and implementation as the market research program is conceived, developed and applied. We augment our service with partners whose expertise spans the entire research spectrum from quantitative through qualitative studies.
Our experience in research includes: one-on-one interviews, broad-based surveys, focus groups, stakeholder analysis, environmental scans, competitive intelligence and market trends.
We integrate market research into all planning and strategy recommendations.